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Empowering Cooperative Marketers: The Cooperative Marketing Mastery Program for Sustainable Success

How can cooperatives stand out and thrive in today's competitive financial landscape? It's a challenge that every marketing professional faces, and the Cooperative Academy of NATCCO Network (CANN) has an exciting solution - the new Cooperative Marketing Mastery Program. This specialized certification course is meticulously designed to equip cooperative marketing personnel with the skills and insights they need to lead their co-ops toward sustained success.

Cooperatives are unique. Unlike conventional financial institutions, they prioritize community, member engagement, and sustainability over pure profit. However, effectively marketing these values becomes crucial in a competitive environment.  The Cooperative Marketing Mastery Program recognizes these distinct needs and offers a comprehensive approach to help marketing professionals drive visibility, increase profitability, and solidify their cooperative’s impact in the community.

Participants in this five-day intensive program will be equipped with a strategic framework tailored to the cooperative landscape, enabling them to position their co-op as a leader in the market. Through hands-on training and expert guidance, they will develop the tools to:

  • Strategically position their cooperative to gain a competitive edge in the financial sector.
  • Conduct thorough internal and external market assessments, guiding their cooperative’s success in the marketplace.
  • Harness and leverage marketing services that maximize the cooperative’s visibility and sustainability.
  • Utilize targeted marketing strategies to improve public image and deepen community engagement.
  • Design and implement a strategic marketing plan aligned with the cooperative’s long-term goals.

Participants who complete the training and pass the comprehensive examination will earn the Certified Cooperative Marketing Specialist (CCMS) title. This certification not only elevates their expertise but also positions them as valuable assets to their cooperatives, ready to lead and implement impactful marketing strategies that make a difference.

Program Details

  • Dates: November 18-22, 2024
  • Location: Face-to-Face Training in NCR

This program offers two investment options:

  • Lived-In: P 23,500 per person (inclusive of materials, accommodation, and food, except dinner)
  • Lived-Out: P 16,000 per person (inclusive of materials and food, except dinner)

Ready to take your cooperative’s marketing to the next level? Join us for this transformative experience and become a Certified Cooperative Marketing Specialist.

Don’t miss this opportunity to equip yourself with the tools to succeed in the ever-evolving world of cooperative marketing. Register now and secure your spot!